Paperback Freebie? Just Ask…

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I’ve cancelled the idea of a Goodreads giveaway for the Empire & Oracle paperback. Sorry, folks, I can’t afford it. I’m very much in the red with the publication and marketing costs and I just can’t make it happen.

However, to honor my commitment to the lovers of hard copy books (I prefer hard copy books, too!), I’m here to offer a free paperback of Empire & Oracle to anyone who emails their address to carnegie@carnegieolson.com. I won’t spam you. You’ll have to take me at my word on that. Otherwise, no strings attached.

The time limit for this custom giveaway? Through Thursday, June 30th.

P.S. The giveaway paperbacks will ship directly from Amazon.

P.P.S. If you enjoy the Time Crime series, reviews and ratings very much help to spread the word, thanks!

Calling All Followers On Goodreads! I Have a Question…

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I do have a question. But I have a bit of publishing news, too, so please hang in there till the end of this post or, if you’re impatient like me, well, go ahead and skip to the end for the question, I won’t hate you.

First, the news:

For those who haven’t heard of Ingramspark, it is mostly they who manufacture and distribute printed copies (paperback, dustcover-style hardback, etc.) of books outside of the Amazon Kindle Direct Publishing (KDP) platform. Namely, to online retailers like Barnes & Noble, say, or Walmart, or so-called brick & mortar bookstores, as well as libraries.

Being under contract exclusively to Amazon, which is an option for indies (the minimum term is one year) allows an author a substantially higher royalty – 70% versus 40%, as it happens – but in general, for many of us , the idea of not being beholden to a single retailer seems appealing. Autonomy, freedom, options, diversification, all that.

It costs more, as I’ve previously lamented, too, to distribute outside of Amazon. And I blogged recently that the prices, for my books at least, at places like Barnes & Noble will necessarily reflect the higher costs of doing business. BUT. What I didn’t know all these months and years is that there is a trick, well, it’s more a stance to take, within the Ingramspark system that allows for prices of our indie books to match those on Amazon. It has to do with the boring mathematics of the so-called wholesale discount, which I will only say is the ancient way of the brick & mortar bookshop. Namely, your favorite local bookstore has, for eons if they’ve been around that long, demanded from publishers a 55% discount AND the ability to return all product they don’t want for a refund. And let’s be clear that I’m referring not to the online version of B&N; rather, only the brick & mortar bookshop version.

The stance to take, then? Well, dummy me, I didn’t realize that all this time since publication of Time Crime, the first novel, I could have refused or otherwise minimized the 55% wholesale discount and my royalty would be more reasonably tied to the cost of production. I made that change over the weekend and now if you go to Barnes & Noble, or Waterstones (their parent company), for instance, you will see pricing matching that on Amazon. With the exception of the eBook, which for whatever reason is higher to produce via Ingramspark and that price is reflected in the B&N price, oh well, it’s different for eBooks.

There is a catch, however. Always. And Ingram tells you this in the fine print; namely, that by opting out of the ancient, industry-standard wholesale discount, you are likewise opting yourself as a publisher out of any opportunity at all to ever get your book into a brick & mortar bookstore or other such retailer.

Is it a big deal? For indies like me who don’t currently sell more than 8-10 copies per month via online retailers and who have never been welcomed to any extent by brick & mortar bookshops (there happens to be a bookshop that will remain nameless in my hometown that outright snubs indie published books), it doesn’t matter a bit. I think I’ve sold perhaps one copy in two and a half years via the other bookshop that is still in business around here. (Two of the three that originally agreed to stock a copy of Time Crime went out of business during the Covid fiasco).

In short, while it has been perhaps every novelist’s dream or vision of success to witness their hardcopy book for sale on a shelf in a “real” bookshop, this dream, as Sammy Hagar once sang, is over. At least for me. Dream another dream. It sucks. Life is hard. Business is brutal. Money talks. Bye, bye bookshops….

There you have it, then, the news, which is mostly good because prices for Time Crime and Empire & Oracle are now identical across the board, that is, unless a given retailer deems it appropriate to slash the price – it’s up to them what discount they apply to the official retail price that I, as publisher, set. Whew, enough boring business talk.

It’s time now for the question I promised to pose to all my Goodreads followers. Okay, it has to do with with business, too, but rather in terms of the fun part, which is gaining readership!

  • If you’ve enjoyed Time Crime, have you rated and/or reviewed it on Goodreads or Amazon or both? Or B&N or elsewhere?

I correspond with one reader who has done this with both books – wow, thank you, you are a superfan! – and you would not believe how important this is in technical terms (besides the good vibes!) to provide online retailer feedback. Because especially for an emerging novelist, the quantity of ratings and reviews, to say nothing of the quality (or lack thereof) they express on behalf of the books, is incalculable. It makes all the difference between fantastic and flop, as it were. Because who doesn’t read ratings and reviews? We all do. Until you get so many that they all sort of average out to what the book deserves (knowing that Amazon ratings and reviews are not an average – a topic big enough for a different blog). By the gods, look at Blake Crouch, for example – Recursion has 10,200 to date on Amazon…!!!

Meanwhile, all novelists get their share of lousy ratings and reviews, so be it, it’s part of the way things are to have folks find the “Look Inside” feature insufficient, say, or they didn’t read the sample, or even the blurb and perhaps bought the book for its cover, or got it as a gift, I don’t know, but I get these handful of 1-star ratings, one this weekend from the U.K., and it hurts. Ouch. One star. It was that bad? That surprisingly disappointing? Okay. I’ve bought books thinking I’d enjoy them on first impression and, well, things fail to work out. DNFs, that kind of thing. And I often like to rate and review books and not always positively. If you can’t stand the heat, as they say, get out of the kitchen and all that, I get it.

All this is to say, if any of you are so inclined to help out with a rating or a review, please know that they work great magic in this business and your effort will not go unnoticed. In my heart and soul, it will resonate. And meanwhile it may convince somebody on the fence to join the Time Crime tribe. But this isn’t to beg anybody for that stuff. No. It’s to say thanks for reading. THANK YOU, THANK YOU, THANK YOU ALL!

P.S. I’m working on the character list!

Empire & Oracle update: Paperback & Hardcover are LIVE on Amazon!

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Great news everybody!

  • We got it done a little early – all formats of EMPIRE & ORACLE are now live on Amazon! https://www.amazon.com/dp/B09PH6V7T8?binding=paperback&ref=dbs_dp_rwt_sb_pc_tbk
  • The eBook remains a presale until preorders ship this Monday the 23rd.
  • If you purchase your books outside of Amazon, and especially if you are interested in a dustcover styled hardcover, you’ll have to wait a bit for Time Crime 2 because my distributor (Ingramspark) is still processing the files. Ultimately, it will be available wherever books are sold and in libraries, too, just like the first book.
  • There will be no audiobook version of the new book, sorry (I can’t afford the $6,000 it costs to produce!)

If you’re wondering why the Amazon paperback and hardcover of Empire & Oracle costs $1.00 more than the first book, it’s because the new novel is quite a bit longer than Time Crime, hence it costs more to manufacture, that’s all.

Meanwhile, the Amazon retail price of the eBook remains the same since the file size didn’t kick it into a higher electronic delivery fee. Amazon is responsible for the sale price, not me, so we’ll see if they lower the price down the road….

And speaking of prices, unfortunately, it now costs a great deal more money to manufacture and distribute my books outside of Amazon. It was always more expensive via Ingramspark, but especially within the last year, my costs have skyrocketed. Hence, on Barnes & Noble, a.k.a. Waterstones, for example, well, the prices will speak for themselves. And believe me, my profit remains the same wherever you buy the book, it’s not my intention to gouge anyone.

But enough about the money. Here’s hoping ya’ll enjoy the new novel – happy reading! Spread the word, everything you can do to help grow the Time Crime tribe helps. Including ratings and reviews – it’s all about the algorithms these days. Thanks!

Giveaway is Live on Goodreads…

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Goodreads Book Giveaway

Empire & Oracle by Carnegie Olson

Empire & Oracle

by Carnegie Olson

Giveaway ends June 15, 2022.

See the giveaway details at Goodreads.

Enter Giveaway

The giveaway is live on Goodreads… one hundred eBook copies up for grabs starting today! And remember, the paperback giveaway starts when the eBook giveaway ends – look for it June16th!